The Book & Authors

Whether you are just opening an early care and education program or have owned or operated a program for decades, Build It Strong! How to make Your Child Care Business Thrive from Start-up to Retirement is a smart and straightforward guide to ensure your business practices are in place for your success. With warmth and wit, Paula Drew, Kelly Matthews, and Amy Friedlander bring their extensive experience and passion for early childhood education to the forefront, as cheerleaders and accountability buddies, as they provide step-by-step expert guidance. 

Build It Strong! book on dark gray background

About The Authors

Paula Andrew portrait photo

WECA Director of ECE Policy and Research

 With decades of experience in early care and education, Paula has held various roles in ECE programs, ranging from part-time substitute to executive director. Paula now focuses this experience on policy and research to advance the sector. She resides in Madison, WI, with her husband, children, two cats, four chickens, and a guinea pig. 

WECA Director of Family Child Care Strategy & Advancement 

 From a family child care substitute, Head Start lead teacher in a trilingual (English, Arabic, Spanish) classroom, child care director, to family child care provider, Kelly has spent her entire career in the early care and learning profession. She lives in Oshkosh, WI, where she loves to cook, play volleyball, and read. 

Early Childhood Education Consultant 

Independently and with Opportunities Exchange, Amy focuses her national practice on implementation of new business models for child care, business coaching for child care providers, and automation of the field. 

About Wisconsin Early Childhood Association

WECA is a leading state non-profit organization, founded in 1971, that advances comprehensive and transformational support of the early childhood workforce and early care and education in Wisconsin through administering programs and services and advancing policy, research, and engagement efforts. It is the state affiliate of National Association for the Education of Young Children.  

About Opportunities Exchange 

OppEx’s mission is to transform the business of early care and education to both improve child outcomes and also ensure practitioners are well-compensated and work in supportive environments. It is a nonprofit consulting group cofounded in 2009 by Louise Stoney and John Weiser.